Forbes Release: AudienceLab Partners With Major Luxury Brand
The following is an excerpt of the following Forbes Article located here. Before 2005 the word “influencer” probably had a different connotation than what it would have today. Over the last decade and a half, social media content creators have become a center of focus, often attracting much more attention than traditional celebrities. Over the […]
Adtech Platform AudienceLab Launches Household IP Scoring Technology to Match Website Visitors Without the Use of Cookies
Google has already announced their plans to phase out third party cookies by 2023, leaving advertisers unable to track users online making online advertising extremely difficult. The cookie-less solution referred to as XactMatch created by AudienceLab Inc measures the household IP usage of over 280m Americans, then ties this to a separate user database of […]